What is paid search marketing?

Published on Jan 27


Paid search marketing is an online marketing technique where business advertise their products and services through paid search engine results. It is an effective way to reach target customers, as it enables businesses to target specific keywords and audiences. Paid search marketing involves bidding on keywords related to the desired product or service, which will cause the ads to appear at the top of search engine results pages when those keywords are used in searches. Keywords: Paid Search Marketing, Online Marketing, Bidding, Keywords